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[DTC POD Ep. 33] – Founder Stories: Breaking Down Golden Ratio's $10k in Sales on Launch

Podcast | Jay Desai | August 26th 2020

We have the scoop on how you can create your own 10k launch day!

In this episode, Jay and Ramon are joined by Clark Nowlin, Founder of Golden Ratio.

Golden Ratio is a coffee brand that sells gold coffee.

On his launch day, Clark was able to generate over 10k in sales.

During the podcast, Clark discusses how he was able to generate over 10k in sales on his launch, how much of it came from friends and family, and what sources he leaned into to generate revenue.

Clark also talks about his founder story. He takes us through his path to starting a CPG brand and where the idea from gold coffee came from.

In the podcast, you will also hear the importance of mentors for Clark as a first-time CPG founder.

To learn more about Golden Ratio, visit: https://drinkgoldenratio.com/ (Bonus: Enter the code “Trend” at checkout for a little discount!).

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